Who it is for
AI visibility for SaaS founders
You have product-market fit signals and a working funnel, but when a buyer asks an assistant for options in your category, the incumbents come back and you do not.
What usually goes wrong
Your homepage sells outcomes, not a category
Benefit-led copy converts warm traffic but gives an assistant nothing to file you under. It cannot recommend a product it cannot classify.
Your best content is gated
The material that would prove expertise sits behind a form, so nothing citable is publicly readable.
Proof is anonymous
Logo walls without names, and testimonials without attribution, are the weakest tier of evidence.
The three moves that matter most
1 Write the category sentence
One line naming the category, the buyer, and the outcome — in the H1, title tag, meta description, and llms.txt.
2 Publish a real comparison page
Name the alternatives buyers actually evaluate. Comparison content is heavily weighted in Answer Selection.
3 Ungate one proof asset
Move a single named case study with a concrete outcome in front of the form.
Most SaaS sites fail on Structural Understanding rather than anything technical. The category sentence is usually worth more than a month of content.
See which of these apply to you
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