How is the score calculated?

Each pillar contributes its weight multiplied by the share of its eight checks that pass.

The formula is straightforward: for each pillar, divide passed checks by total checks, multiply by the pillar weight, then sum the four results.

For example, a site passing 6/8 technical, 5/8 structural, 3/8 answer, and 4/8 authority scores (0.75×20) + (0.625×30) + (0.375×30) + (0.5×20) = 55.

Because the two content pillars carry 30% each, improvements to positioning and answer-shaped content move the number more than technical fixes of equal effort.

The pillar breakdown in your report shows exactly which checks passed, so you can see where the missing points are rather than guessing.

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